At 10x777, the privacy and security of every Pakistani player's personal information is treated with the same seriousness as the security of their funds. This Privacy Policy explains exactly what data we collect, why we collect it, how we use it, who we share it with, and what rights you hold over your own information. Please read this document carefully before registering or continuing to use the 10x777 platform.
Six principles that define how 10x777 handles your personal data — the full legal detail follows in the sections below
10x777 collects personal data strictly limited to what is necessary for account registration, identity verification, payment processing, fraud prevention and regulatory compliance. We do not collect data speculatively or for purposes unrelated to operating the platform.
All personal and financial data transmitted between your device and the 10x777 platform is protected by 256-bit SSL/TLS encryption — the same standard used by Pakistan's major banks including HBL and Meezan Bank. Stored data is encrypted at rest using AES-256.
10x777 does not sell, rent or trade your personal information to third-party advertisers, data brokers or marketing companies. Your data is used only for the purposes described in this Privacy Policy. Period. No exceptions.
You have the right to access, correct, export or request deletion of your personal data at any time. These rights can be exercised through your Account Settings panel or by contacting the 10x777 support team. We will respond to all data requests within 30 days.
10x777 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law and licensing obligations. When data is no longer required, it is securely deleted or anonymised in line with our data retention schedule.
In the unlikely event of a data security breach that affects your personal information, 10x777 will notify affected users promptly via the email address registered to their account, and will report the breach to the relevant regulatory authority within the timeframes required by our licensing obligations.
Important: This Privacy Policy forms part of the binding agreement between you and 10x777. By registering an account or continuing to use the 10x777 platform, you confirm that you have read this policy in full and consent to the collection and use of your personal data as described herein. If you do not agree with any part of this policy, you should cease using the platform and contact us to request account closure and data deletion.
10x777 ("we", "us", "our") operates the online casino and sports betting platform accessible at https://10x777.org (the "Platform"). We are committed to protecting the personal data of all users ("you", "your") who access the Platform, particularly our players across Pakistan including Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi and Multan.
This Privacy Policy describes how 10x777 collects, uses, stores, protects and discloses personal data in connection with your use of the Platform. It also describes the rights you hold over your personal data and how you can exercise those rights. This policy applies to all personal data collected through the Platform, including data submitted during registration, during account use, during payment transactions and through your interactions with our customer support team.
This Privacy Policy should be read alongside the 10x777 Terms & Conditions, which governs your use of the Platform more broadly. In the event of any conflict between this policy and the Terms & Conditions on a privacy matter, this Privacy Policy shall take precedence.
10x777 collects the following categories of personal data, depending on how you interact with the Platform:
Card Data Note: 10x777 does not directly store full payment card numbers. All payment processing is handled by our licensed payment partners, who are independently certified to applicable payment security standards. 10x777 receives only tokenised or masked references to payment instruments.
10x777 collects personal data through the following channels:
10x777 processes your personal data on the following legal grounds:
| Processing Purpose | Legal Basis |
|---|---|
| Account registration and management | Performance of contract between you and 10x777 |
| Identity verification (KYC) | Legal obligation under international licensing requirements |
| Payment processing and fraud prevention | Performance of contract; legitimate interests in preventing financial crime |
| Game personalisation and recommendations | Legitimate interests in improving the user experience |
| Responsible gaming monitoring | Legal obligation; legitimate interests in player protection |
| Marketing communications (where opted in) | Your explicit consent, which may be withdrawn at any time |
| Security monitoring and incident response | Legitimate interests in securing the platform and its users |
| Regulatory reporting and record-keeping | Legal obligation under applicable licensing and AML requirements |
10x777 uses the personal data we collect for the following purposes:
10x777 does not sell, rent or trade personal data to third parties. We share your data only in the following limited and controlled circumstances:
In all cases where data is shared with third parties, 10x777 requires those parties to maintain appropriate technical and organisational security measures and to process data only for the specified purpose.
10x777 uses cookies and similar tracking technologies to operate the Platform, maintain your login session, remember your preferences and analyse usage patterns. The following categories of cookies are used:
You can manage cookie preferences through your browser settings. Please note that disabling certain categories of cookies may affect your ability to use some features of the Platform. 10x777 does not use third-party advertising or retargeting cookies.
10x777 retains personal data for the periods set out below, after which data is securely deleted or irreversibly anonymised:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account registration & identity data | Duration of account + 5 years after closure | AML/KYC regulatory requirement |
| KYC verification documents | Duration of account + 5 years after closure | Licensing obligation |
| Transaction & payment records | Duration of account + 7 years after closure | Financial record-keeping obligation |
| Gaming & betting history | Duration of account + 3 years after closure | Dispute resolution; responsible gaming monitoring |
| Support communications | 3 years from date of interaction | Quality assurance; dispute evidence |
| Technical & usage logs | 13 months on a rolling basis | Security monitoring; fraud detection |
| Marketing consent records | Until consent is withdrawn + 3 years | Proof of consent |
Where data is subject to an ongoing legal hold, investigation or regulatory inquiry, the standard retention periods above are suspended until the matter is resolved.
Subject to applicable law and our regulatory obligations, you hold the following rights over your personal data held by 10x777:
To exercise any of the above rights, please contact the 10x777 support team via live chat or at [email protected], clearly stating your full name, registered account username and the specific right you wish to exercise. We will verify your identity before processing any data rights request.
10x777 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction or alteration. These measures include:
While 10x777 takes every reasonable precaution to protect your data, no transmission over the internet or data storage system can be guaranteed to be 100% secure. You are responsible for maintaining the confidentiality of your account credentials. If you suspect any unauthorised access to your account, please contact our support team immediately via live chat.
The 10x777 platform is strictly intended for adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. Age verification is a mandatory step in the registration process, and enhanced KYC procedures are applied where there is any doubt about a user's age.
If we become aware that personal data has been collected from a person under the age of 21, we will immediately suspend the relevant account, delete all associated personal data to the extent permitted by our regulatory obligations, and refund any real-money balance to the funding source used for deposit.
If you are a parent or guardian and believe that a minor in your care has registered on the 10x777 platform without your knowledge, please contact our support team immediately at [email protected] so we can investigate and take appropriate action without delay.
The 10x777 platform may contain references to third-party services such as payment providers (JazzCash, EasyPaisa) and game developers. While these integrations are necessary to operate the platform, 10x777 is not responsible for the privacy practices of those third parties. Each third-party service provider operates under its own privacy policy, which we encourage you to review independently.
10x777 does not embed third-party social media widgets, advertising networks or external analytics services that would track your behaviour across other websites. Our data collection is limited to your activity on the 10x777 platform itself.
10x777 reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, legal obligations or platform features. The date at the top of this policy indicates when it was last revised. We will notify registered users of material changes via the email address associated with their account at least 14 days before the revised policy takes effect, where practicable.
Your continued use of the 10x777 platform after the effective date of any revised policy constitutes your acceptance of the updated terms. If you do not agree with a revised policy, you should cease using the platform and exercise your right to account closure and data deletion as described in Section 9.
For any questions, concerns or requests relating to this Privacy Policy or the handling of your personal data by 10x777, please contact our Data Protection team through any of the following channels:
10x777's support team serves Pakistani players across Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, Multan and all regions nationwide. All formal data rights requests must be submitted in writing and will be acknowledged within 5 business days. We aim to resolve all privacy matters within 30 calendar days of receiving a complete and verified request.
Regulatory Escalation: If you are dissatisfied with how 10x777 has handled a data privacy matter, you have the right to escalate your complaint to the relevant data protection authority or the gaming licensing body under whose jurisdiction 10x777 operates. Details of the applicable regulatory authority are available upon request from our support team.
Questions about your data, your account, or our security practices? Our support team is live 24/7 for Pakistani players — get a response in under 2 minutes.
21+ only | Play responsibly | Data protected under international licensing standards